Once again proving that people will do anything for the right price, 365 Days of Advertising is holding an auction for the branding rights to a person. The blog's owner, Tom Atkins, is spending 2007 selling himself, allowing anyone and everyone to bid on how much they think his media space (his body) is worth. The highest bidder at the conclusion of 2007 will win the chance to brand the poor guy however they want. Then starting January 1st, 2008 Tom will wear your branded shirts, share your message with friends and even wrap his car in your logo for an entire year. He's gotten a few bids so far, but is holding out till he reaches $100,000. Good luck, and I hope you like wearing the same thing for 365 days straight.