Sony In-Car DVD Brings Pop Culture Vehicles to Life

I really like these a lot. The idea is pretty strong, and the execution really makes it work. I love the art direction as well. Much better to have that illustration style retouching feel than just photoshoping photos to be super realistic. Copy reads, "The in-car DVD. Entertainment on the road." Very cool.

Agency: FP7 Dubai, UAE
Creative Director: Ali Ali
Art Director: Maged Nassar, Ali Ali
Copywriter: Ali Ali, Maged Nassar
Photographer: Jaime Mandelbaum
Retouch: Furia

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