6.25.2007

Huge Pepsi Logos Make for Great Ads



I absolutely love these new Pepsi spots. I think the idea of the giant pepsi logo ball thing is great, and the commercials are so well made. I hope to see more from this campaign.





Agency: BBDO, New York, USA
Creative Directors: David Lubars, Bill Bruce, Don Schneider
Art Director: John Leu
Copywriter: Brad Roseberry
Director: Traktor

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3 comments:

  1. executionally they are great, but I think conceptually they're pretty weak, with the exception of the beach ball one.

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  2. I agree that the concept isn't stellar, but the spots don't feel like they are lacking. They stand strong on their own.

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  3. I like the beach ball one. I love the subliminal of belonging + happy = pepsi.

    Mark Bowness

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