4.15.2007

Tax Rap Winner Creates Great Video



This is the winning video for the Turbo Tax Tax Rap contest. I gotta say, it's a damn good video, with choreography, special effects and decent lyrics. It's almost too good and too perfect for the contest. It makes me wonder if it's not just something Turbo Tax put together as the winning video.

If it is a real video, I'm increasingly impressed with the CGM that comes from these advertising contests. Great results are good for both advertisers and consumers. Ad people can be more confident that their contest will actually generate some decent submissions and consumers are pushed harder to do more with their entries. Nice work, cpulfer.

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