JCPenny Bra Ads are Hot

Here's a JCPenny ad for their Ambrielle bra. I don't get it. Why are all these women walking around in the bras and panties? Is this ad targeting men or women? Can someone please give some insight?

1 comment:

  1. maybe they want the consumer to think "hmm, if i purchase cheap grandma undergarments at jc penney, i too can be sexy like those models"

    who knows, i prefer to purchase my cheap bras and underwear at target.

    yeah, i said it.