Representin' Da Martha's Vineyard

Thanks to Maggie, and all of her awesomeness, for pointing this one out.

Smirnoff Raw Tea has created a site featuring young, rich, yacht sailing Cape Cod prep school guys rapping about how they roll.

The site also has a 'Prepsta Guide' that outlines how to be Prepsta.

Favorite line? 'We might be vanilla, but our Labs are chocolate.'

UPDATE: This campaign also includes a contest to create your own Prepsta video. They are using Craigslist to promote it.

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