I'm not sure Pepsi really fits with extreme sports, but these ads do have great visuals. Clever branding in the art direction.
Creative Directors: Veikko Hille, Sebastian Hardieck, Toygar Bazarkaya
Art Director: Michael Plückhahn
Copywriter: Dietmar Neumann
Beratung: Heike Flottmann, Annika Lauhöfer
Art Buying: Birgit Paulat
Production: Stefan Kranefeld Imaging, Düsseldorf