6.10.2007

Save Trees, Use Photoshop

I like the visuals in these Greenpeace ads. I wish they had made them with actual paper though, instead of Photoshopwork. Copy reads, "Recycle paper. Save water; Save trees; Save electricity."

Agency: Kaps Advertising, New Delhi, India
Art director/Copywriter: Trideep Saha

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3 comments:

  1. AnonymousJune 10, 2007 6:24 PM

    These are really, really nice. I agree on the actual paper thing, it would've given them a more natural, "greenpeace-y" kind of feel.

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  2. shedwaJune 10, 2007 6:28 PM

    Yea, well I guess going the Photoshop route saved a few trees in itself.

    ReplyDelete
  3. jldJune 10, 2007 8:18 PM

    Haha true, except how many trees do you think they killed in the printing of those advertisements alone? what's 15 or 16 more for production value?

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