Pretty nice idea in these Head and Shoulders ads. Copy reads, "Since 1961." I wonder what came first though, the idea to show faded old pictures or the idea to play up the since 1961 aspect. Whatever, it works.
Agency: Saatchi&Saatchi, Bucharest, Romania Creative Director: Nick Hine Art Director: Daniela Nedelschi, Jorg Riommi, Arturo Vittorioso Copywriter: Jorg Riommi, Arturo Vittorioso Photographer: Carioca
I do really like the HP commercials with the hands of celebrities, and I'm also a huge Seinfeld fan, so naturally I like this Jerry Seinfeld HP ad. Too much with the Bee Movie promotion, though.
Happy Turkey Day everyone. I'm spending the holiday out of town this year, so enjoy your time off work, your food and your family and friends. The blog will be back on Monday.
These LG ads are fun to look at, but don't have much punch. Copy translates, "More space for your favorites." I'd rather see all my favorites compiled together into one big montage.
Haha...these are funny. Copy reads, "If you don't move, you get fat."
Agency: Scholz & Friends, Hamburg, Germany Creative Director: Gunnar Löser Art Director: Stefan Schömbs Copywriter: Robert Herter Illustrator: Torsten Lass Other additional credits: Leonie Ballach
I'm a sucker for pop culture and everything New York City, so naturally I had to post about this one. Here's a little prank that was had on the L train to Brooklyn recently. Someone replaced the no smoking signs with no Full House signs. Absolutely no Danny Tanners, Joeys or Uncle Jesses in any circumstances. Funny stuff.
These Fila ads are pretty cool. Definitely eye catching.
Agency: Santa Clara, Sao Paulo Creative Director: Santa Clara Art Director: Pedro Pinhal, Silvio Cunha, Vico Benevides Copywriter: Andre Godoi Photographer: Edu Rodrihues
Here's three new Mac vs. PC ads. Not much to say, I love everything Mac and like this campaign. I upgraded to Leopard recently though, and wasn't all that impressed. Glad I have it, but nothing too exciting about it.
I'm not sure if I like these Tide ads or not. On one hand, I like the simple visuals that you don't notice anything out of the norm with at first glance. On the other hand, I think the ads aren't that impressive and just sort of there. They don't point out the benefit of Tide, they point out the downfalls of careless handling of things that stain.
Agency: Conill Saatchi & Saatchi, New York, United States Executive Creative Director: Antonio López Art Director: Dámaso Crespo Copywriter: Dámaso Crespo Photographer: Studio Fuster
I took this shot of the fountains at Columbus Circle while walking around the city tonight. I love this time of year when New York City is getting ready for the holidays and the weather is turning cold.
I've seen these optical illusion ads before, but this one seems to fit a little better with the brand. The ad is for a store called Grass Roots in Calgary, Alberta, which is a marijuana store apparently. I wonder if the creative team sampled the stores products. Nice work.
Agency: MacLaren McCann Calgary, Canada Creative Director: Mike Meadus Art Directors: Brad Connell & Kelsey Horne
This is a very good idea, and a good use of the existing architecture. For the launch of Batman Begins on TV2, stickers were placed on footpath lights around central Auckland. At night when the lights were on, beams of light shone. The only problem I have with this ad is that they didn't find a way to make the light show the Batman symbol in the sky. You could really only see the symbol if you were directly over the light. Still nice work, though.
Agency: Saatchi & Saatchi, Auckland, Australia Executive Creative Director: Mike O’Sullivan Copywriter: Veronica Copestake Art Director: John Koay Photographer: Simeon Patience
These visuals really work well with the copy on the ads. Copy reads, "Reality is complex. To understand it, you have to keep some distance. La Diaria. The independent newspaper." To get the full effect, walk about 10 feet back from your screen. Nice work.
Agency: Corporacion JWT, Montevideo Copywriters: Leandro Gomez, Manuel Amorin Art Director: Leonardo Varela
I'm not really sure what to think of these. I like the art direction and illustration, but the copy and idea throws me off a bit. The copy reads, "Make up for lost time." Who are they targeting here? Are they really targeting military men and astronauts? Because if they aren't, I'm not sure many guys would relate to the ads. Interesting ads though.
Just to prove that advertising has no morals at all and has completely stepped over all of the lines, wedding announcement spoofs have started to further deteriorate the sanctity of marriage. Here is one for Ugly Betty. The announcement/ad announces the upcoming wedding of two of the shows characters and promptly directs the readers to abc.com. I like the creative initiative to place an ad somewhere semi-original, but I think in a way it also mocks the people who are really getting married and announcing their big day. I bet it feels real good to open up the NY Times to see you and your fiance happy as ever and find you sitting right next to a sitcom ad.
Pretty cool. I really like the visuals. Copy reads, "Make your mix."
Agency: Agence V, Paris, France Creative Director: Christian Vince Art Director: Romain Guillon Copywriter: Pierre Riess Art Director Assistant: Nicolas Martinie Photographer: Adolfo Fiori