6.23.2008

Ball Girl Makes Incredible Viral



This is a pretty amazing video, and is quickly becoming a viral smash. I have to admit, I was taken by it the first time I watched. Like many of you, I thought this ball girl was well on her way to becoming the next Ken Griffey Jr. However, I was mistaken. Take a closer look at the video, and you might just spot a familiar thirst-quencher bottle next to the girl at the end. That's right, this is actually a viral video for Gatorade, and a great one at that. Read more about the viral aspect here.

Agency: Element 79 Partners
Director: Baker Smith

6.03.2008

Engine Room Wants You

Here's an interesting opportunity for all you crazy designers and digital artists out there. MTV Networks is recruiting for an upcoming reality show called Engine Room. It's not clear exactly what the show is about, but it has something to do with designers, a competition and a grand prize. And it's sponsored by HP. Sounds good to me. If you can take off the 4 weeks in July and August this Summer and come to New York City, then apply for your chance at $400,000.00 (yes, all of those zeros are supposed to be there).