Hot Pregnant Women Do Not Exist
There are so many things wrong with this campaign, I don't know where to start. Let's begin with the idea. A couple creatives sit in their office, mulling over how to sell this non-alcoholic beer. "Well pregnant women can drink it," says the one. "Perfect!" says the other "We will find some hot pregnant girls and show them enjoying beer!" What an amazing idea, assholes.
First of all, anybody who doesn't read the copy will be offended. You should have just promoted Fetal Alcohol Syndrome directly. Why not simply offer beer bongs in the maternity section of Baby Gap.
Second, where the hell do you find a hot pregnant woman? Apparently nowhere, because the photoshop work on these ads is insulting to graphic designers. The Frankensteinian girls hurt my eyes to look at.
It's official, I hate these ads. If you really want, you can track down more of them over at Ads of the World.
3 comments:
I don't know about other people, but pregnant women most certainly can be hot. My wife's pregnant and is hotter than hell!
Of course, your pregnant wife is hotter than hell... to you! The ad as first commented on can be misconstued; until I looked closely I thought it was a pregant woman in a commercial for plain old beer. There is no reason a pregant woman should be advertising anything pertaining to alcoholic beverages, even if they are only .0000001 percent alcohol. Sorry, just wrong.
Just because a woman is pregnant doesn't mean she can't be hot. I personally know 5 friends who seemed to grow more attractive through their pregnancies and this continued even after. Sometimes the changes their body's go through just makes that happen.
Though i'll conceed on the point that the idea was an idiotic one because the "No Alcohol" part of the beer wasn't stressed enough.
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